Deepika Padukone: Tissot's Brand Ambassador

After being chosen as the brand ambassador for prestigious brands like Kingfisher Airlines and Levis Strauss Signature line, Swiss watchmaker Tissot has now roped in Deepika Padukone as its Indian Brand ambassador and also to be the Face of Tissot worldwide.

"We are delighted to welcome Deepika Padukone in the Tissot family. This underlines the importance that Tissot places on this dynamic market," Tissot SA President Francois Thiebaud said in the statement.

On being asked what tagline Deepika thought was most appropriate for the brand, she quipped, "Keep Ticking!"

Apparently, Deepika has been chosen as the brand ambassador, as she justifies Tissot's core values of performance, precision and setting new records, having herself achieved success at such a young age.